Kimono Discovery in Canada

Challenge: _ Unknown to the Canadian market _ Need a platform to promote Kimono, test the market and engage with a potential clients _ Need to stimulate the excitement around Japanese Culture Client profile: SaQrown japan Inc. operates a girl’s kimono media – KIMONO BIJIN. It is the first kimono social website with a mission to broaden the base of kimono; towards the dissemination of culture, reinvigorate traditional industries domestically and internationally for a brighter future. It is scheduled to...

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Japan Festival Mississauga 2016

Challenge: _ Secure shows on the Main stage that is the heart of the festival _ Make sure shows are on schedule and solve any unexpected issues _ Find staff with specific set of skills and train them if necessary   Client profile: Japan Festival Mississauga 2016 will be held in Mississauga city on July 10th, 2016. The concept of this extravaganza event is to introduce and enjoy Japanese food and culture with the people and community. The event will...

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Taste of Japan in Toronto

Challenge: _ Find staff with specific set of skills and train them for a very specific event in a foreigner country _ Manage event onsite and prevent any logistic, managerial and technical issues in real time _ Make high class guests enjoy the convention Client profile: “Taste of Japan in Toronto” is presented by the Ministry of Agriculture, Forestry and Fisheries, Japan. This event is focused on introducing and promoting Japanese diet and dietary culture to professionals of the food...

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MUJI PROMOTION VIDEO: Linen Summer Campaign

Challenge: To support the introduction of the very first store of MUJI in Canada, CL inc. has been mandated to create the promotion video of MUJI summer campaign for the linen products line. The main challenges were: _ Come up with a concept conveying MUJI values   Client profile: MUJI, originally founded in Japan, sells a wide variety of household, apparel and food products since 1980. From its beginning, MUJI has been committed to streamlining processes, selection of materials and...

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MAKITA – 100th Anniversary’s Dinner Party

Challenge: On the behalf of KIEC, CL inc. have organized a unique and memorable dinner party for the 100th years Anniversary of MAKITA. VIPs and Top executives from their clients' companies will attend that event. Client profile: Makita Corporation is a manufacturer of power tools. Founded on March 21, 1915, it is based in Anjō, Japan, and operates factories in Brazil, Canada, China, Japan, Mexico, Romania, the United Kingdom, Germany and the United States. Annual sales were equivalent to $2.9...

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MUJI – Atrium Pre-Opening and Opening

Challenge: CL inc. have organized the pre-opening and cover the opening of MUJI Atrium, the very first store of MUJI in Canada. The main challenges were: _ Get the attention and gather the media and Canadian customers around MUJI's very particular concept _ Convey the message and the story   Client profile: MUJI, originally founded in Japan, sells a wide variety of household, apparel and food products since 1980. From its beginning, MUJI has been committed to streamlining processes, selection...

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ITOEN – Reception for Japan National Day in Ottawa

Challenge: _ Unknown to the Canadian market _ Need a platform to announce their presence in Canada to potential partners   Client profile: Ito En, Ltd. is a Japanese multinational drinks company specializing in tea production, distribution, and sales. Ito En is the largest green tea distributor in Japan. The Ito En Group includes subsidiaries based in Japan, the United States, and Australia. Its products include unsweetened, bottled green tea and loose leaf tea. Ito En is currently the fourth...

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